gucci digital surprise | gucci brands gucci digital surprise The digital Gucci Garden — an immersive multimedia experience set in Florence, Italy that celebrated the fashion house's creative vision — was visited by over 20 million users.
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Select your favorite color and download your digital surprise. Tim Blanks talks to Alessandro Michele about Gucci’s new online concept store, . The digital Gucci Garden — an immersive multimedia experience set in .Select your favorite color and download your digital surprise.
Tim Blanks talks to Alessandro Michele about Gucci’s new online concept store, Vault, and why the designer plans to stage a ‘surprise’ show despite skipping Milan fashion week.
The digital Gucci Garden — an immersive multimedia experience set in Florence, Italy that celebrated the fashion house's creative vision — was visited by over 20 million users. Gucci creative director Alessandro Michele has designed a pair of neon-coloured, digital-only trainers that people can try on using augmented reality and "wear" in photographs for social. In early 2022, Gucci became the first luxury house to announce that it had purchased digital real estate in the Sandbox metaverse for a store-cum-event space where it created a virtual gallery.Gucci Gift for 2021 revolves around the concept of a mixtape, infusing the House’s holiday campaign with an element of music. The mixtape – a relic of a bygone analog era that evoked a sense of creativity, care, and love – is the starting point of a journey into four distinctive worlds.
Discover Gucci's range of services, from personalising and gifting your order to arranging in-store collection or consultation with our advisors. Learn more. With e-commerce far from replacing in-store sales and digital-savvy Chinese millennials the core of luxury growth (per Bain), Gucci is betting personalised video consultations will spur sales. With Dior keeping hold of its top spot, a new generation of creative talent is increasing digital engagement for Gucci, Louis Vuitton, Burberry and Bottega Veneta. The new digital concept store is a fascinating addition to the Gucci roster, allowing for both the possibility of circular fashion and the chance to bring to light upcoming names. It further enables Gucci fans and shoppers to generate a more concrete relationship with the label, through the fostering of a dialogue that aims to inspire and .
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Select your favorite color and download your digital surprise. Tim Blanks talks to Alessandro Michele about Gucci’s new online concept store, Vault, and why the designer plans to stage a ‘surprise’ show despite skipping Milan fashion week. The digital Gucci Garden — an immersive multimedia experience set in Florence, Italy that celebrated the fashion house's creative vision — was visited by over 20 million users.
Gucci creative director Alessandro Michele has designed a pair of neon-coloured, digital-only trainers that people can try on using augmented reality and "wear" in photographs for social. In early 2022, Gucci became the first luxury house to announce that it had purchased digital real estate in the Sandbox metaverse for a store-cum-event space where it created a virtual gallery.Gucci Gift for 2021 revolves around the concept of a mixtape, infusing the House’s holiday campaign with an element of music. The mixtape – a relic of a bygone analog era that evoked a sense of creativity, care, and love – is the starting point of a journey into four distinctive worlds.
Discover Gucci's range of services, from personalising and gifting your order to arranging in-store collection or consultation with our advisors. Learn more.
With e-commerce far from replacing in-store sales and digital-savvy Chinese millennials the core of luxury growth (per Bain), Gucci is betting personalised video consultations will spur sales. With Dior keeping hold of its top spot, a new generation of creative talent is increasing digital engagement for Gucci, Louis Vuitton, Burberry and Bottega Veneta.
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